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BANYA TALENT · MANAGED MEDIA-BUYING AGENCY

Managed Attraction.
Better Candidates.
Smarter Spend.

More qualified applicants. Less wasted spend.

Your advertising budget. Our agency management.
Recruiter-led strategy, media buying and distribution —
with ongoing optimisation and clear reporting.

Human expertise. Data-led decisions. Quality-first outcomes.

YOUR HIRING GOALS. OUR FOCUS.
Recruiter-led expertiseOwned + third-party reachTransparent measurement
BETTER OUTCOMES START WITH BETTER QUESTIONS

Is your advertising budget
working as hard as you are?

More applications aren’t always the answer. We help you challenge wasted spend, focus on applicant quality and bring a fragmented media plan together.

01 /

Overspending on the easy-to-fill

Why keep advertising a vacancy that already has enough applicants? Redirect budget to roles that actually need it.

02 /

Volume without the quality

Applications are only useful when they move hiring forward. Optimise for relevance, not just a bigger number.

03 /

Too many suppliers. Too little clarity.

Bring job boards, aggregators and other media into one considered plan, with a clear view of where your spend goes.

Agency-managed budgets.
Agreed management fees.

You set the client advertising budget; we manage the media plan, buying, distribution and ongoing optimisation. Agency management fees, scope and commercial terms are agreed per client before activity begins. Managed Attraction is not a pay-per-application or pay-per-vetted-candidate offer, nor a self-service software platform. Applicant quality informs optimisation and reporting; it is not a screening or delivery guarantee.

A MORE CONSIDERED APPROACH

Not set and forget.
Plan, act, improve.

Recruiting experience guides the strategy.
Real campaign response guides the next move.

01

Assess vacancy demand

Understand your hiring goals, current applicant flow and which vacancies genuinely need support.

02

Build the media plan

Choose the right mix of channels and allocate a budget around role difficulty and recruiting priorities.

03

Distribute your jobs

Activate across owned and third-party sources, putting each vacancy in front of relevant audiences.

04

Measure. Learn. Reallocate.

Review applicant quality and recruiting outcomes. Move budget towards what works and away from unnecessary spend.

See how we work
EXPERTISE, NOT JUST EXECUTION

We think like recruiters.
We act like media specialists.

Managed Attraction combines recruiter-led strategy with hands-on media management. Our team plans, buys, distributes and optimises your recruitment advertising, using campaign data and your recruiting feedback to guide decisions.

Recruiter-led judgement

Decisions grounded in hiring realities, not clicks alone.

Owned + third-party reach

Your media plan is never limited to SoJobs inventory.

Quality before volume

Relevant applicants matter more than an impressive total.

Transparent spend

Clear allocation, agreed measures and honest reporting.

BUILT AROUND YOUR HIRING CHALLENGE

A specialist partner.
Not another supplier.

Whether you hire for your own organisation or on behalf of others, we bring focus to your recruitment advertising.

01

Employers

02

Talent Acquisition Leaders

03

Staffing Firms

04

RPOs

LET’S MAKE YOUR BUDGET WORK HARDER

Managed Attraction.
A smarter use of your budget.

Discuss Managed Attraction